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Complex data. Clear paths to use it.

Shiftr built the interface and developer experience for Phyllo’s creator-data infrastructure, serving both technical and business users.

Project
Phyllo
Shiftr’s role
Platform interface & developer experience
Market
United States
Delivery status
Interface delivered
Phyllo creator data platform interface
Phyllo / Commercial project

What the client needed.

Phyllo needed an interface that made its creator-data infrastructure easier to use. Developers integrate APIs into their products, while business users work with the resulting information to support decisions.

The experience needed to clarify platform connections, creator consent, and data management across those two audiences without exposing unnecessary complexity at every step.

The challenge.

The wider product connects platform integrations, changing data pipelines, normalized datasets, and permission flows. Presenting these concepts clearly required a different information hierarchy for technical implementation work and business use.

Creator Data Infrastructure Platform Challenge

What we built.

Shiftr's contribution focused on the platform interface and developer experience. Responsive workflows connect creator-account setup, data management, and access to insights, with separate journeys for developers and business users.

Separate developer and business journeys informed the information hierarchy and responsive interface.

The result.

The delivered interface makes the wider Phyllo platform easier to navigate and use.

Creator Data Infrastructure Platform Solution
01

Connections

Creator accounts and permission-based data access.

02

Developer workflows

Clear paths for working with the platform’s APIs.

03

Business views

Organized data and insights for business users.

A functional view of the product’s workflows.

Inside the product.

Explore the interfaces and workflows. Select an image to view it in detail.

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